While I've got you here, I just thought I would point out how truth is a relative thing in advertising.
ESPECIALLY back in the days of "Mad Men" and Fred Flintstone hawking Winstons.
See the little cartoon girl toting around the 16-inch "lightweight" TV set? Obviously the child is Arnold Schwarzenegger's younger sister.
I remember "lightweight" portable TVs from back in the day, all full of vacuum tubes and built like tanks. That 16-inch Emerson probably weighed 50 pounds if it weighed an ounce.
Cartoon Girl no doubt was so tuckered out from carrying that thing, she probably had to sit down and have a smoke.